Use Your Strengths to Crush Your Fears

Use Your Strengths to Crush Your Fears

Fear. 

Fear of weakness, fear of failure, fear of being your true self.

As an entrepreneur, you have likely faced (or currently face) fear.

  • Am I smart enough?
  • Am I really able to help this client?
  • What if I don't get any clients?
  • What if a client asks me a question I don't know the answer to?
  • What if no one shows up to my live webinar?
  • What if I mess up my launch and zero people buy my course?
  • What if I put myself out there and get some haters?
  • What if someone else does what I do, but better?
  • What if I fail?

These are just a few examples of questions that may run through your head as an entrepreneur. 

But, don't worry. There is hope! Here are five tips for overcoming and crushing your fears:

1. Use your strengths. Shift from your weaknesses to your strengths. Investing in or fixing your weaknesses will only limit your failure and make you feel inadequate...it won't improve your success. By focusing on your strengths (what you're really good at), you will boost your confidence. When your confidence is high, it's much easier to overcome and ignore our fears. The more you understand something, the more confidence in that area you have, the less fear you will have. After all, our great opportunity lies in our strengths (not our weaknesses).

2. Stop making excuses. Fear is an easy "out". Most fears are just thoughts that we continue to run through over and over again. 

Most fear is just bad management of our own mental faculties.
— Brendon Buchard

3. Focus on what you will gain. We associate fears with pain, loss, frustration, or failure. Instead of focusing on what you will lose, focus on what you will gain. Often time when doing something new, we focus on what we will lose. If you're looking to start your own business and leave your 9-5, you're maybe worried about losing your financial security, losing your retirement plan, losing your social outlet with your co-workers, or losing your paid vacation. But, by staying in this mindset of what you will lose, you are missing out on the wonderful things you could gain.

4. Embrace challenges and change. Challenges and change can be hard, yes. But, at the same time, challenges and change is what helps us grow, learn and develop. If everything stayed the same, life would be boring!

5. Take the "me" out of the equation. Fear is often triggered because we are worried about what others will think of us...how they will judge us. But most of the time, it's not about us! Focus on your customer and providing loads of value. By taking yourself out of the equation, you're taking the focus off of you and your insecurities. 

Get out of your head. Embrace challenges. Focus on the opportunities. Stop the excuses. Use your strengths.

And go crush your fears!